You'll be hooked.

With a unique shape and ride-tune, the AM30 balances compliance and vibration damping for all-day comfort, while retaining quick cornering, acceleration, and gravity-rated strength. Offset spoke holes balance spoke tensions to help preserve the wheels' quickness and the spoke' integrity - despite the rim' additional compliance.  The AM30 helps to prevent pinch flats and ruined rides with our patent-pending Wide Hookless Bead.  The Wide Hookless Bead dissipates impact energy preventing the rim from slicing the tire. This means you can pick the tires, casings, and pressures you want to run, instead of letting the fear of flats dictate these important decisions for you. The AM30 helps to prevent pinch-flats and ruined rides with our proven, patent-pending Wide Hookless Bead.